bodywell

Private Label Design for Supplements

Dr. Wallman of Smithtown Chiropractic has been offering a diverse range of supplements to cater to the well-being of his patients. Committed to their best interests, he carefully selects these supplements from various manufacturers, recognizing that each has its unique formulas, with differences in quality. This led to a challenge for his clients who order online, as they had to order directly from multiple suppliers, navigating several, often less user-friendly websites to access their supplement recommendations and prescriptions.

Recognizing this as a significant pain point and a source of frustration for his patients, Dr. Wallman extended his personal brand by creating a new company: bodywell. With bodywell, his aim was to rebrand all the supplements he provides to his patients, offering a more personalized and streamlined experience. Furthermore, he envisioned making these supplements available to non-patients in the future.

Overview

Client:
Smithtown Chiropractic

Role:

Graphic Designer

Practices:
Label Design, Visual Design, Typesetting

Tools:
Adobe Illustrator, Adobe Photoshop

Process

Label Graphic Sketch
Color palette options
Color palettes chosen by client and applied to graphic
Final mockups